According to the artists, "there are no labels here, and everyone is welcome."

Musicians Juanes and Fonseca have announced the launch of their first fashion brand, aiming to create social and environmental impact with a genderless concept, where "there are no labels and everyone is welcome."

The artists explained that the foundation of this collection is the reconnection with the planet, "as we currently seek balance between open spaces and nature."

They mentioned that "all the prints in this new AGYBO collection are filled with good vibes, featuring illustrations of plants and stars, reinforcing the premise that we are all part of everything."

Since the inception of this collaboration created by Juanes and Fonseca, the musicians have sought to be sustainable and contribute to the environment. They decided to partner with a Colombian organization that promotes conservation in the Magdalena Medio region.

This means that for every transaction made, a square meter of forest will be donated to environmental conservation in this region of Colombia.

Additionally, as part of their social commitment, last month they supported the Trans Community Network with the sale of t-shirts to help them recover their home.

"We are very excited about this new launch because it is not just another collection. We are betting on different graphic interventions in various techniques such as embroidery and polychrome screen printing, expanding the concept of exploring our home and reinforcing the idea of the planet as everyone's home," said Martin Fonseca, Juanes' brother.

Finally, they mentioned that this venture currently has sales and imports in Bogotá, Medellín, and Miami (USA), and they hope to continue growing in the market through new launches and collaborations while continuing their music and concerts.

Source: RCN Radio by Iván Hernández